High Prices and Low Batteries: A Car Rental Lesson in Supply and Demand

“Supply and Demand” is a determining factor in separating the greed merchants from those who simply want a fair price their products or services. On Saturday night, I learned first-hand that the car rental industry falls into the first category and prices for car rentals have a direct relationship to supply and demand. If you needed a car rental over the weekend in Austin, America...

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